Launched in 2025, 4C Wealth is dedicated to helping individuals, families, and businesses create, grow, and protect their wealth.
Our local Perth team brings together decades of experience in accounting, business consulting, and financial planning. We’re proud to serve a diverse community of clients throughout Perth and Western Australia, each with their own goals and dreams.
We share a close alignment with SLS Advisory in Perth and Partners Wealth Group, and work closely with the specialists in these businesses to provide holistic wealth management advice and services to our clients.
Visit SLS Advisory here
At 4C Wealth, we believe your financial wellbeing is about shaping the life you truly want. Our approach is built on clarity, confidence, collaboration, and courage, ensuring you always feel empowered, supported, and understood at every stage of your journey.
Learn about how we work with youMeet our team
Carl Maiorana
Founder and Senior Advisor
Carl brings a rare blend of deep advisory expertise and entrepreneurial spirit. With a passion for helping clients gain clarity and confidence, Carl leads with courage - guiding professionals, retirees, and business owners through complex decisions with strategic insight and a personal touch. He’s dedicated to building meaningful relationships and delivering smarter clarity, every step of the way.
Having worked as a Financial Advisor since 2007, Carl brings a wealth of experience to the table. After Founding and Directing Bespoke Finance Group, a finance and financial planning business he led from 2012 to 2020, he then launched 5Y, a consultancy focused on business growth and digital transformation from 2020 to 2025.
Embarking on his new role as the Founder and Senior Advisor for 4C Wealth, a joint venture between Partners Wealth Group and SLS Advisory, Carl is responsible for leading the strategy and growth of the newly established advice business. With a focus on successful professionals, retirees, and business owners, Carl is ready to deliver high-quality, forward-thinking financial advice to help clients reach their goals.
Carl has a rare combination of deep advisory expertise and entrepreneurial experience. His ability to straddle the worlds of finance and innovation gives his clients a unique advantage, particularly those navigating complex decisions such as succession planning, business exits, or wholesale investment strategies. He is passionate about helping clients gain clarity, confidence, and peace of mind around their financial future, combining strategic thinking with a personal approach.
Outside of work, Carl enjoys spending quality time with his family and being actively involved in his kids’ sports, particularly netball and soccer. A lifelong creative at heart, he also has a passion for building things - whether it’s a new app, a business, or a creative side project, Carl keeps himself busy in a range of projects. Whether it’s business or the arts, Carl thrives on turning ideas into something real, connecting strategic thinking and storytelling to help clients in a personal and practical way.
Guided by our values - the 4C's
At 4C Wealth, we live and breathe the 4C's: clarity, confidence, collaboration and courage. Guided by these values our team work with you to ensure you always feel empowered, supported, and understood at every stage of your financial journey.